The campaign began on June 30 and is scheduled to run through Sept. 30.
Eligible customers booking flights and Zurich Japan’s travel insurance policies in a single transaction will receive Traveloka Points, which can be used toward future purchases on the platform.
This incentive model supports Zurich’s broader effort to embed insurance into digital booking ecosystems.
To qualify for the campaign, users must purchase airline tickets valued at JPY 5,000 or more, inclusive of taxes, and pair that with either a domestic or international travel insurance policy.
Zurich Japan’s travel insurance is only available to residents of Japan who understand the language, as policy terms and customer support are provided in Japanese.
The promotion will end either at the conclusion of the stated period or once the predetermined number of coupons has been distributed. Campaign details, including eligibility requirements and applicable terms, are published on Traveloka’s site.
This latest campaign builds on Zurich Japan’s April 2025 introduction of its travel insurance offerings on the Traveloka platform.
Both companies have positioned this initiative as part of a broader regional strategy to expand access to insurance via digital means.
“The partnership between Zurich and Traveloka provides innovative and seamless travel insurance solutions not only in Japan but also in the APAC region under a strategic partnership. This includes the utilisation of Zurich’s digital solution Zurich Edge in various countries to enhance customer experience and provide greater value to customers,” Traveloka said in a statement.
The partnership and digital bundling efforts are taking place amid broader developments in aviation insurance and reinsurance markets.
According to analysis from WTW, aviation insurance capacity remains stable, but shifting dynamics and legal uncertainties may begin to affect market conditions as the year advances.
The January 2025 reinsurance renewal cycle indicated continued resilience among reinsurers, with many maintaining healthy portfolios and sufficient margins.
Some insurers with spring renewal dates opted to secure reinsurance contracts in late 2024, potentially to avoid the impact of legal developments that could influence claims outcomes.
